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Mild-strength Marijuana is the Future of Pot

Thursday, April 2, 2015 21:12
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Cannabis product potency is dropping as the industry matures. Above, the new Stokes Micro line (via SF Green Delivery)

Think of it as bud — light.

Despite the police headlines about increased potency, the legal marijuana landscape is actually becoming more mellow and mild thanks to the influence of moderate, mainstream consumers as well as state regulations.

These mild pot products now include: mints that pack a barely noticeable body buzz and unwind stress; pre-rolled joints with the strength of a craft beer; and topical rubs that zap shoulder pain without any high or danger of failing a drug test.

All three categories are taking marketshare in California, Colorado, Washington and other states with medical and adult-use cannabis laws. While the media cannot get enough stories of how potent pot can be — upwards of 30 percent — the real innovation is in the light and ultra-light sector, which appeals to far more consumers.

“In any kind of industry, it’s a bell curve. Everything is a bell curve,” said Amanda Reiman — a public health researcher at UC Berkeley and marijuana policy manager at Drug Policy Alliance. “The stuff in the middle doesn’t get the attention, or the stuff on the low end. It’s the stuff on the top standard deviation. It’s very rare and exciting to people.”

“It’s kind of like everclear. Everyone knows it exists, but who sits down with a bottle of everclear on a Friday night to get some relaxation?” she said. “As people become more sophisticated in their use this kind of thing will peter out.”

Only a tiny fraction of the population consumes cannabis daily, develops a tolerance to its effects, and a taste for super-potent pot. Daily heavy users, combined with higher black market profits for more potent bud, have driven production values up until legalization. Ironically, legalization has created room in the market for mild marijuana and even no-high, therapeutic pot.

“I would ask anybody who says all marijuana is high-potency marijuana to go and sit in a well-established dispensary in Colorado or place like California where it’s normalized and see what [customers] are choosing. They’re not choosing the 30 percent THC cannabis,” Reiman said.



Source: http://truthisscary.com/2015/04/mild-strength-marijuana-is-the-future-of-pot/

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Total 3 comments
  • Rather funny article. While generally conservative, I have no bad-opinion about pot. For the hundreds of thousands that die each year from alcohol, drunk driving, domestic abuse from drunks, etc., I am most-confident that the crime rate associated with marijuana is far lower overall than alcohol. Want to thump a bible on this? Start at the local beer package store, not at the pot dispensary.

    That said, and being an old ‘geezer’, I remember the 70′s with gusto. I remember the band KISS, going to see them, watching the Rocky Horror Picture Show, even the night we all piled in a friend’s station wagon and we headed out (7 of us) to go see the animated movie ‘Heavy Metal’ (it just came out, and we heard it had a killer soundtrack). That was July of ’81. In the day, ‘Maui Wowie’ and Red-Haired Sensimilla were just about the most-powerful weed you could get that wasn’t ‘laced’. Enough THC to make you think it was, actually. Compared to that ‘top end power kick’, the ‘powerful stuff’ now is 4x to 10x the THC as that! Over the years, growers have bred it to be over-the-top in so many ways.

    So, when you say ‘the mild strength marijuana’ is what’s coming, I have to reply to that, ‘careful – because what we DID smoke was FAR MILDER than what it later became, that even if you cut it down in potency by 50-percent, the stuff now is still 2x or more ‘trippin’ than the old stuff that was premium in the ’70′s.

    • NM156

      Good story DD. I remember quite vividly getting high at every single concert I ever attended. Pot nowadays is much stronger. The late 80′s featured a Bastrop green(Still grown today)and the early 90s featured a pure indica strain that was the most Christmasy stuff you’d ever tasted(more of a creative buzz) and today everything has gone hydroponic, You can barely find the cheap mexican anymore. I remember going to Mc Ds and literally eating the entire menu ha ha. AHHH the good ole days :grin: :mrgreen: :lol: :cool:

  • mitch51

    I’m gonna keep buying mine on the black market. (A) It’s much better. I can’t think of anything worse than crummy weed. (B) It’s still cheaper on the black market and always will be. Even when it’s totally legal, this will still be the case because of the huge taxes and overhead faves by the legal growers.

    Who in the hell wants some weak-ass pot breath mint before watching the Stones take the stage? The Californians I guess. Not this guy.

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