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Google just boosted the odds that it will acquire Twitter
bviously, Google could continue to just pay Twitter for access to its firehose, as other services do. But now that its in-house social network has proven to be mostly useless as a social connector between its various services, it needs some other way to plug social into those services and get access to unlimited real-time data, and Twitter is arguably the best method available.
As luck would have it, Twitter’s stock is underconsiderable pressure after the departure of CEO Dick Costolo, consistently underwhelming user-growth numbers and a gloomy outlook from interim CEO and co-founder Jack Dorsey. The company has talked bravely in the past about wanting to continue as a standalone service, but Google could probably buy it for about $20 billion, or one quarter worth of search revenue. Twitter investor Chris Sacca has even saidthat the two would be “an instant fit.” …. http://fortune.com