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How Free Content Can Change Publishing
New from GrowMap on How to Grow YOUR Business or Blog
Online publishers have long been constrained by search engines punishing them for duplicate content, meaning that they could not resyndicate an article written by somebody else like a newspaper can. Instead, the articles had to be respun.
But not anymore! Now publishers can embed other people’s articles using RepostUs the same way they would embed a YouTube video. (Well, almost. RepostUs uses JavaScript instead of iframes).
Most bloggers refer to this as reblogging – republishing content on more than one site.
In this Future of Publishing episode, Murray Newlands examines Repost.Us and the implications it could have for the publishing industry:
Future of Publishing is sponsored by VigLink. If you enjoyed the show, be sure check Future of Publishing out online at FutureOfPublishing.tv!
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