PPC Campaign – Tips for beginners
Tuesday, July 19, 2016 4:50
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Pay-per-click (PPC) is a direct, active and rigorous form of online marketing to reach new customers and boost your current customer base. However, if you’re a beginner, you could make these common PPC campaign blunders:
- Failure to perceive your business goals
- Improper keyword research
- Ad copies not suiting to user’s search queries
- Disoriented landing page
- Not improving ad relevancy
- Ignorant about latest paid search updates
- Bidding too little for all keywords
Lets explore these common blunders in more detail, read: Pitfalls to avoid for your first PPC Campaign
