7 Conversion Tips for B2C E-Commerce Website of Small Businesses
Thursday, September 8, 2016 4:57
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Conversion rate optimization (CRO) is key for any small business relying on e-commerce or the B2C model. It’s important to focus on customer experience and ease of finding and purchasing the right products when optimizing for B2C online conversions.
- Have user-friendly categories and filters
- Show active products only
- Avoid forced logins
- Calls to action—not too many, but more than none
- Keep checkout steps to a minimum
- Use teasers intelligently
- Keep registration simple and short
For more insights, read : Conversion Tips for Small B2C E-commerce Website
