Advantages of newspaper advertising over magazine advertising
Wednesday, February 8, 2017 6:56
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When it comes to print advertising, both magazines and newspapers are a strong and effective media. Considering their strength and weaknesses, a strategy should be made to target and engage the right customer.
Newspapers have a short lead time and this is beneficial for large business entities. Cost and time are the two things to be considered.
Magazines have a niche audience. This can help make a lead even if the spectrum is limited.
To learn more about the benefits of newspaper and magazine advertising, click here: http://bit.ly/2bAZqG9
