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Weight Loss Blogging – 10 Easy Tips
Everything you need to know about Search Engine Optimization, PPC advertising, Social Media Marketing, Conversion Rates, Affiliate Marketing, through Google Plus Optimization, along with full Writing and Blogging tips, including: SEO Copywriting, Article and E-book Writing as well as Guest Blogging enchanted with Graphic & Web Design, Video Editing along with Web Development.
Weight loss niche is very attractive to bloggers as the amount of money revolving around it is huge. It is enough to look at the obesity stats to realize people are going to be increasingly desperate for finding a solution to their problem. Worldwide, around 1.5 billion adults are overweight and another half billion are obese. In the U.S., two-thirds of adults are overweight or obese.
What a Weight Loss Blogger Should Do
- Write about what you know.
The easiest way to write is to write about what you know. If you know nothing about this niche, you should either give up completely or be ready to put in some serious effort in learning before you start your blog. You need a solid knowledge of the topic or topics you want to write about.
- Know your audience.
You need to be able to figure out what keeps your audience awake at night and dig up solutions for their problems. This is not easy and you need to be ready for some really hard work in terms of research and finding people who can give you the answers.
- Always check and double check your facts – your audience’s health comes first.
When making recommendations you need to make sure what you recommend is absolutely safe. Half-baked facts can cause serious issues to your readers because some weight loss practices are not to be fooled around with.
- Choose your advertisers wisely.
Make sure you are promoting products and services you really believe in or whose effectiveness has been proven many a times. For example, if you choose to do affiliate marketing, some of the best programs are offered by Amazon, Weight Watchers, Medifast and Nutrisystem. The effectiveness of the Weight Watchers program has been proven in a study published in LA Times.
Even though these programs are great, you should do a thorough research of customer reviews and other relevant data when deciding on the affiliate program. It is recommendable that you test yourself the weight loss program you want to promote or to find friends or relatives who have already tried it, if it is possible. For example, check out how bloggers from Weight Loss Triumph review and test many health, diet and fitness products ( eDiets Review By Pam Marshal: Who Ever Heard of A Woman Losing Weight And Enjoying 4 Delicious Meals At The Same Time?)
- Write about as many practical tips and ideas as possible.
What your readers need is action. They do not want to hear about the theory of weight loss, they probably already know much about it anyway. Try writing about gadgets, fitness and wellness programs and diets they can start applying right away to see the results in the near future. I liked the article on kitchen gadgets used for cutting down calories, for example.
What a Weight Loss Blogger Shouldn’t Do
- Don’t mislead your readers.
I’m sure none of you would do this on purpose, but it can happen if you use the important information that wasn’t double checked, or if you overestimate your knowledge on the topic. If you want to write about something and you know very little about it, it is better to do an interview with an expert, for example, then to stumble in the dark writing about something you are not familiar enough with.
- Don’t display too many ads.
Aside from looking distasteful, it is not practical at all to have too many ads on your pages. You think you get more money because this way you get a few more clicks, but you’re actually loosing income. How? Too many ads is one of the factors which turn your readers away from your blog. This way you lose income from all those readers who could have clicked if it weren’t for the massive amount of ads above the fold.
- Don’t be biased in the product reviews.
If your readers loose trust in your blog it is all over. This is what will certainly happen if you are biased when writing reviews, even the paid ones. Try to be objective, and don’t give in to temptation to write lines and lines saying a product is great just because you are an affiliate.
- Don’t present yourself as an expert if you lack expertise.
Be honest, and whenever you are writing about something you are unsure of, consult someone who can tell you for sure, or put a warning note in the copy.
- Don’t be overly optimistic.
Try not to make things look easier than they are, because that attitude only leads to disappointment. Try to be realistic and supportive.
Conclusion
Though the perfect formula doesn’t exist, you can stick to these tips to be sure you are on the right track. If you decide the weight loss niche is what you love and what you are interested in then go for it! Practice is what will make your blog successful, once you apply some basic tips like these.
http://www.ivandimitrijevic.com/blog/
2013-03-25 11:52:50
Source: http://www.ivandimitrijevic.com/weight-loss-blogging-10-easy-tips/
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