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Medical community should fight back on-line
A soon-to-be-published study done in the United States suggests that attempts to use social media to actively explain certain vaccinations, and appeals for vaccinations to be undertaken, could have a counterproductive effect, because they meet with such resistance from the anti-vaccination lobby, according to McConnell.
Although social media have been shown to be problematic in public education on vaccination, Marc Sprenger, director of the European Centre for Disease Prevention and Control, told the forum that the internet cannot be left to the vaccination sceptics.
“We must position ourselves more strongly and in a more professional way in social networks. It is especially important to strengthen public trust in vaccination by involving independent experts and testimonials,” Sprenger told the forum.
@ Europe fears new epidemics – cost of vaccines | Vaccinews Blog:
2012-10-13 12:43:26
Source: http://gmopundit.blogspot.com/2012/10/europe-fears-new-epidemics.html