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Unconventional Methods Should Be Explored For The Promotion Of Films: BS Lingadevaru
The Directors, Nitin Kakkar, Iram Ghuffran, B. S. Lingadevaru and actress Divya Duttta at a press conference, during the 46th International Film Festival of India (IFFI-2015), in Panaji, Goa on November 28, 2015.
Cinema Is Beyond Entertainment: Nitin Kakkar
Panaji (PIB-GR-TYP-BIN): “Film industry should seriously think over unconventional methods for screening of so called non-commercial films. These may include screening in schools, open theatres and other places which have access of large masses. Social media is now helping such film producers to reach larger audience, and this platform should also be utilised for taking such films upto the people. This would further the cause of this genre of cinema.” This was observed by B S Lingadevaru, director of NanuAvanallaAvalu, while interacting with media persons at 46th IFFI in Goa on November 28.
He said, “it is not true that award winning cinema does not reach to the people, it gets to them through alternative sources like Youtube and other electronic platforms”. Mr.Lingadevaru suggested that screening of Feature and Non-feature films should not be mixed. He felt that IFFI must be conducted in the true international manner and conscious effort should be made to ensure that it does not end up just as one Goan festival.
The film ‘Nanu Avanalla Avalla’ narrates the story of Madesh, a boy from the rural parts of Karnataka, who believes that he is a woman trapped in the body of a man. He leaves his home to change his gender and then becomes ‘Vidya’ who has to discover her and fight for her identity.
Director of ‘Ramsingh Charlie’ Nitin Kakkarin in his address said, “Making films is about what you want to narrate and Cinema is beyond entertainment”. He said that the reason behind making his film was not some sort of trigger but just observations from his lifetime. Mr. Kakkar felt that we should be open to all genres of cinema. He further said that if a film is good, it would surely find audience eventually, as the audience was becoming more and more discerning.
Noted actress Divya Dutta who played the lead female role in the film spoke about her experience in the movie, “when you follow your heart everything turns out beautiful”, she said.
The film Ramsingh Charlie is about the life of an impersonator who performs in a circus living the life of an artist. The film depicts the tight rope walk, literally as well as figuratively, between what we do and what we want to do.
(Source: PIB/GR/TYP/BIN/USPA/WN/IAIJ)
