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Speculation at a massive scale before the announcement of an Apple product is something that is not very unusual. We have all grown used to it, and some of us actually like keeping with these rumours and speculations. Today the latest rumour comes to us from Taiwan, where it is being reported that Sony is now going to produce displays for the 2012 iPhone. Apple’s next generation iPhone is probably going to be this year’s most sought after smartphone.
Part of Apple’s success and substantial savings in revenue is due to outsourcing. The company has strict quality control guidelines, however most of the components for its products are manufactured in China, Taiwan and Japan. Mass production of devices takes place largely in China, where Foxconn is one of Apple’s biggest manufacturers. There’s a plant working in Brazil as well, though China is where most of the magic happens. Surely companies based in these countries try their very best to snatch some of the work that constitutes Apple’s supply chain.
AU Optronics Corp and Chimei Innolux Corp of Taiwan are lagging behind manufactures based particularly in Japan. Sharp and Toshiba are ready for manufacturing of displays and so is LG of South Korea by the end of this month. Whereas Sony Mobile Display reportedly began mass production of in-cell displays back in February 2012. To put things in perspective, AU Optronics will not be able to produce any displays till the third of fourth quarter this year, whereas it is impossible for Chimei Innolux to begin production at any significant scale in 2012.
What exactly is the difference between on-cell and in-cell displays? The difference is substantial and can contribute much to the overall design of Apple’s next generation iPhone. Separate colour filter and touch sensor components are used in on-cell displays which in turn make the display panel thicker. In-cell display panels have both of them combined in to one, hence making the whole panel thicker. Since Apple is definitely going to redesign the iPhone this time around, in-cell display panels will make a substantial difference in that process.
Apart from the usual bevy of rumours, nothing about the next generation iPhone has been revealed by Apple. We should not even expect the company to divulge any sort of information before actual release, because that is not at all possible. Sources tell me that a release is expected in October 2012. Only then we’ll see what Apple is going to offer in it’s next generation iPhone.