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RIM and TomTom announce partnership for real-time traffic services

Tuesday, May 8, 2012 17:52
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(Before It's News)

RIM has officially announced today a new partnership with GPS company TomTom.  The ultimate goal here is to have TomTom’s real-time GPS services be integrated in BlackBerry Traffic.  Additionally it will be used for BlackBerry Maps and BlackBerry Locate Services which third party developers will have access to when making apps.  Continue reading below for the full press release.

NEW ORLEANS–(BUSINESS WIRE)–TomTom today announced that Research In Motion (RIM) is using TomTom’s award winning real-time traffic services for BlackBerry® applications. BlackBerry® Traffic is now powered by TomTom HD Traffic, giving customers access to the most accurate, comprehensive and up-to-date traffic information on the market. Additionally, TomTom maps and location content is used in BlackBerry® Maps, and for BlackBerry® Locate Services, which gives 3rd party software developers access to the mapping and traffic information for their own apps.

“Through our strategic relationship with RIM, we are enabling the future of mobile travel with powerful location content and real-time information, including HD Traffic,” said Nuno Campos, Vice President of Sales and Marketing for TomTom Licensing. “TomTom’s market-leading real-time traffic information will provide BlackBerry customers with the best mobile travel experience.”

“We’re thrilled to work with TomTom to leverage their industry-leading traffic and travel content for BlackBerry Traffic and BlackBerry Maps, and to enable access to those capabilities for BlackBerry developers as well,” said Martyn Mallick, Vice President, Global Alliances and Business Development at Research In Motion.

According to a recent study, TomTom’s traffic information saves commuters 50 minutes of travel time per week or approximately 40 hours per year. With HD Traffic, BlackBerry customers will be able to select the best route to their destinations in an effort to not only save time but also fuel.

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  3. TeleNav Announces Partnership with U.S. Cellular
  4. BlackBerry Traffic now out of beta and gets official launch
  5. Save 50% on Aces Traffic Pack Game for BlackBerry
  6. BlackBerry Traffic 2.0 Available in Beta Zone
  7. BlackBerry Traffic App gets updated to v1.3 – Alternate Routes, Nearby Offers, & More
  8. BlackBerry Traffic updates to v1.3.2.10 – No change log
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  10. Track Network Traffic On Your BlackBerry With Network Traffic Control

Read more at Pocketberry



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