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IFA2012: Ford Focus Electric to Debut Ford SYNC with MyFord Touch in Europe

Friday, August 31, 2012 3:13

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IFA2012: Ford Focus Electric to Debut Ford SYNC with MyFord Touch in Europe

Ford SYNC with MyFord Touch will make European debut on new Ford Focus Electric.

• Intuitive system, developed in partnership with Microsoft, understands thousands of voice commands in nine European languages and adds more connectivity features

• SYNC with MyFord Touch enables Focus Electric to act as a WiFi hotspot for up to five devices, and includes an eight-inch colour touchscreen.

Ford SYNC with MyFord Touch will make its European debut in the new Ford Focus Electric when it comes to Europe in 2013, the company today announced at the IFA consumer electronics convention in Berlin.

The Microsoft-powered system delivers significantly enhanced voice-activation functionality, mobile WiFi connectivity and an eight-inch colour touchscreen.

“This is an exciting evolution of in-car connectivity, following the European debut of SYNC in the all-new B-MAX this year,” said Barb Samardzich, vice president of Product Development, Ford of Europe. “SYNC with MyFord Touch and Focus Electric both deliver cutting-edge technologies developed to optimise the ownership experience for Ford customers – they are a perfect combination.”

Developed in partnership with Microsoft, SYNC with MyFord Touch, evolves the voice-activated in-car connectivity system SYNC, recently unveiled in Europe on the Ford B-MAX. More than 4 million SYNC-equipped vehicles are already on the road in the U.S., and SYNC with MyFord Touch brings additional capabilities for global markets including Europe, such as multiple understanding.

For the rest of this release and other Ford @ IFA press materials please visit:
http://ifa2012.fordmedia.eu

Media Hub available to view from 29.08.12

For more information contact:

Chris Seymour
D/L: +44 (0)20 7973 5913
Email: [email protected]