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US Based Mayfield Looks To Scout Fresh Startups In India Via AngelPrime Incubator Program

Thursday, October 25, 2012 2:02
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(Before It's News)

The Mayfield Fund, a Silicon valley based venture funding firm has chosen to invest in AngelPrime, an incubator program based in Bangalore. AngelPrime offers seed-funding in the range of US$ 200,000 to 600,000. Though Mayfield has invested in quite a few Indian companies in the past, it intends to bring its investment expertise to a much younger & nascent group. Though the firm said it would take a majority investment in AngelPrime, the overall fund run by AngelPrime would total less than US$ 10 Million.  Mayfield has dedicated about US$ 111 Million for its India based investments & the beneficiary companies are already generating revenue.

Mayfield seems to have taken a very interesting, & if we might add, a safe route. By investing in the incubator program, the venture fund has transferred the onus of scrutiny about the viability of the fledgling companies on to AngelPrime. This Indian incubator firm will now be directly responsible for thorough investigation about the financial & other aspects of the start-up to ascertain its investment possibility.

In today’s promising scenario, incubator, seed-funding & start-up accelerator programs are coming up rather rapidly in India. Experienced & sometime serial entrepreneurs of vast experience are quickly shifting their focus from nurturing just a single company to mentoring quite a few. In the past, we have seen how some programs are willing to take up the responsibility of ensuring success of up to six companies at a single time.

This phenomenon of foreign companies showing interest in Indian startups seems to be growing. From universities to MNCs, many such organizations are adopting Indian startups that show immense promise. While not all of them may be a success, many hold promise. Additionally, companies like Y Combinator are aggressively investing in both Indian as well as US Based companies thereby putting both the platforms on equal footing. Since Indians are anyways returning to their roots, this could be a great opportunity.

Perhaps it’s a very right time to bring out your idea in front of such accelerator programs backed by formidable financial strengths. What do you think?

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