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Stop Using Default Social Shares On Your Web Site. Promote Your Own Social Profile – Not Someone Else’s
There are two things that I find very disappointing about web sites and blogs.
Web sites that don’t have built in social shares. Meaning, if I see a great article, I want to “click” a button and Tweet it or share it socially.
The second thing that’s annoying is that when I click a “share button”, for example, share to Twitter and instead of going to “@” the publisher’s social profile, it goes to Twitter or the profile of the vendor who is providing the share button.
Small business owners: Take a few minutes to customize your share buttons so that when people share your content, your social profile is included.
To that point, there’s a new WordPress plugin by Digital Marketing Agency, DragonSearch which you should check out – it let’s you customize how your readers share your online content – it’s DragonTweet: The Advanced Twitter Plugin – check it out here - DragonSearch.
DragonTweet creates personalized, optimized Tweets ready for sharing across the Twitter community. Created, designed and tested in-house by DragonSearch and approved by WordPress.org, DragonTweet turns end-users to power-users.
The Dragons at DragonSearch realized that when visitors shared content with the convenient “Tweet” button on the company’s blog or web page, too often these auto-filled, formulaic Tweets were not Twitter nor user-friendly. Pulling information from the blog post or page title automatically, these Tweets did not fit Twitter’s 140 character limit or include tags, which made following the conversations with hashtags or “@tagging” friends and followers impossible. Instead of customizing their message, users ignored their options and posted standard auto-filled Tweet as is.
DragonSearch’s web developers built DragonTweet so bloggers and visitors can easily brand their Tweets and re-Tweets. DragonTweet integrates seamlessly with WordPress and Twitter. Included as a back-end option for post-editing, this versatile social media tool puts control in the hands of content creators and allows for customization by a site’s individual visitors.
DragonSearch came up with DragonTweet to solve for the competing problems Twitter-users always face: for the need for a fully-optimized social media experience and SEO page title, as well as an easy-to-use and fully-featured user experience. The benefits of of DragonTweet include:
- Rewrite the default Tweet for each post
- Include hashtags and @mentions
- Set or customize the preferred “via” Twitter handle(s)
- Receive and set default follower recommendations
- Choose location and size of Twitter button
- Use custom URLs
- Set use of Twitter counter
For more about DragonTweet, visit DragonSearch.
Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com
http://www.twitter.com/ramonray | http://www.facebook.com/smallbiztechnology
[email protected]
Small Business Technology Tour (Fall 2011)
http://www.smallbiztechtour.com
* Mountain View * Salt Lake City * Boston * Chicago * Atlanta
2012-11-21 21:41:38
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