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According to a study by Internet marketing company Hubspot, Facebook posts with images attract 53% more “Likes” and 104% more comments than posts with links or text only. For businesses, this means including an image in every post in order to increase engagement and thus brand reach.
To spice up the images in your social posts, check out the mobile photo apps below. Do you use any of them? Which other image apps do you recommend?
1. Diptic for photo collages: available for $0.99 on iOS and Android
Diptic is my favorite photo collage app for several reasons. The app allows you to choose from 165 collage layouts, customize the frames, apply filters, add text captions, and edit basic photo elements like brightness and saturation. You can upload photos from your phone’s camera roll or pull from your Flickr or Facebook albums. Once you’ve finalized your collage, Diptic produces a very high-resolution photo that you can share to your social networks.
2. Photosynth for panoramic photos: available for free on Windows Mobile and iOS
Powered by Microsoft, Photosynth is a panorama photo app that allows you to shoot multiple perspectives of a given scene. In the photo above of the Stanford University football stadium, I shot from left to right to create a panoramic image, but you can also snap photos from any direction, e.g., up and down or no direction in particular. The app is a bit tricky for snapping seamless panoramic views but with practice, it gets easier. Once you’ve completed your panorama, you can share it to your social networks
3. Red Stamp for photo greeting cards: available for free on iOS
I’ve been a longtime fan of Red Stamp Cards, an app for creating personalized photo cards, holiday greetings, notes, invitations, and announcements. Red Stamp can be a great business tool, e.g., for thanking your customers. Send cards — with or without photos — electronically via email or social networks.
The post 3 Photo Apps to Optimize Your Social Media Posts appeared first on Small Business Technology.
Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com
http://www.twitter.com/ramonray | http://www.facebook.com/smallbiztechnology
[email protected]
Small Business Technology Tour (Fall 2011)
http://www.smallbiztechtour.com
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2013-01-25 14:19:19