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MMA and IAB Seek Public Comment on ‘Mobile Phone Creative Guidelines’ – Mobile Marketing Watch

Friday, January 25, 2013 23:11
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Mobile Marketing Watch
MMA and IAB Seek Public Comment on 'Mobile Phone Creative Guidelines'
Mobile Marketing Watch
MMA and IAB Seek Public Comment on Mobile Phone Creative Guidelines With the goal of simplifying the development of ad units across the industry, the Mobile Marketing Association and the Interactive Advertising Bureau have released “Mobile Phone
Mobile Marketing Spend To Surpass $55 billionAccuraCast


Mobile Ad Industry Calls for Standards As Devices ProliferateAdAge.com
MMA/IAB Release Mobile Creative GuidelinesMediaPost Communications
Shopsafe
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