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Broad Group is famous worldwide for its factory mass produced skyscrapers but revenue from purifying China’s polluted air will be multiplying

Saturday, March 9, 2013 19:16

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From NextBigFuture.com

1. Forbes reports on the status of the China Broad Group 220 story SkyCity skyscraper project

Called ‘Sky City’, the proposed tower in Changsha is designed to house over 30,000 people in a structure with 104 elevators that tops out at 838 meters, taller than Dubai’s Burj Tower. And this giant, 9.0 earthquake-proof structure was to be put up in 90 days. Yes, days. The cost was reportedly a steal: $1,500 per square meter, compared to $15,000 for the Burj Tower.

So where is the world’s tallest building? Apparently still in the factory in pieces. According to Oriental Outlook magazine, authorities in Changsha have withheld permits for Sky City because of concerns over safety, congestion and environmental impact. Broad signed an agreement last June with Wangcheng district government that budgeted the project at up to RMB4 billion ($645 million). This plan was based on completion in January. Broad had already acquired the land for RMB389 million ($62 million) Now it seems that Broad needs to argue its case again to regulators. Oriental Outlook reports that local experts aren’t too convinced by the technology and concerned about traffic congestion in the area (those 30,000 residents). There’s also the copycat problem: other districts in Changsha (population: 7 million) may want their own skyscrapers, making it even harder for urban planners. Presumably Broad would be only too happy to oblige. After all, it’s a quick turnaround.

Based in Changsha, central China, Broad (‘Yuanda’) is known for making giant air-con systems; its founder and CEO Zhang Yue has built an estimated fortune of $860 million

2. Despite being relatively new to the air purifier market, Hunan-based Broad Group has ambitious plans to dominate the sector and counter health-threatening pollution with its heat-recovery technology.