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Shopping has taken a different shape in India. It is very different than what was saw a decade ago. E-commerce site, or in other words the online stores, has taken a good share of the retailing industry, and it too has undergone a significant metamorphosis with time.
Today’s e-retailing is a lot more flexible and also a lot more adaptable too. The main reason to this is the increase in use of mobile internet. Mobile apps are the key to success. However, here are few more reasons why online shopping has taken a steep rise of success.
Connected Consumers
It is very true. With the apps the consumers are highly connected. They have more information at just their fingertips. More to this, it is said the more one browse, the e-retailer understands more about the interest and behavior of the individual and hence they serve product suggestion accordingly.
Cash on Delivery
If believed to earlier reports, India is one of the first countries in the world where e-commerce companies are offering cash on delivery feature to the online shoppers. This has taken potential customers to a comfort level and thereafter addicted to online shopping.
Enhanced Mobile Penetration
Use of mobile phones is increasing rapidly in India. The device is penetrating even those remote and rural areas where computers have failed to lure the people. With this the online stores too are reaching to corners of the country and this has increased the potentiality of increased online shopping. The pace will further increase with the launching of 4G in the country and 3G penetrating completely.
Huge Coupons Availability
Online copons are playing an important role in the success story of e-shopping. Tons and tons of such discount coupons are made available online at different locations to offer good rebate on purchases, making costly products affordable. Zivame coupon code, zivame discount coupon, Zivame Promo Codes, Zivame Bra, Reliance Trendz coupons, e-Zone coupon codes, Pantaloon coupons are just few to name which are available on coupon portals in great number.
Do share your own views about rise of online shopping in India with us and fellow readers in the below given comment box.