(Before It's News)
Location-based technologies continue to help retailers build brand advocates and deliver contextually relevant messaging to customers. Indeed, The Location Based Marketing Association (The LBMA) just released its Global Location Trends Report, which is based on the findings from an online study conducted in the United States, Canada, Germany, the United Kingdom, and Singapore. Owners/co-owners, CEO/Presidents, […]
Source:
http://mobilemarketingandtechnology.com/2016/03/17/location-based-marketing-tech-spending-on-the-rise/