Global Location Based Services Market was valued at $11,994 million, and is expected to reach $61,897 million by 2022, supported by a CAGR 26.6%
Research Beam study says Global Location Based Services Market was valued at $11,994 million, and is expected to reach $61,897 million by 2022, supported by a CAGR 26.6%, Request Sample Copy @ http://www.researchbeam.com/location-based-services-market/request-sample
Research Beam added report on“Global Location Based Services(LBS) Market Overview, Analysis, Demand, Report, Trends, Growth and Research – World Location Based Services Market – Opportunities and Forecasts, 2014 – 2022”
Location-based services use location data related to smartphones and mobile devices to deliver services.Increasing penetration of mobile devices, and growing use of LBS in varied applications such as business analytics supplement the growth of the global location-based services market. However, high cost associated with implementation of LBS along with privacy and security challenges restrict the growth of the global location-based services industry. The adoption of LBS has increased across various verticals such as government & defense, media & entertainment, transportation, retail & e-commerce, healthcare, and others (education, BFSI, and healthcare). Proactive government initiatives to standardize defense technologies coupled with rapid urbanization & infrastructural developments in the emerging economies are expected to foster the market growth in the government & defense sector.
Location-based advertising, business intelligence & analytics, social networking & entertainment, mapping & navigation, local search & information, and others including disaster management and emergency support are the application sectors in the global location-based services market. Moreover, increase in demand for location-based services, such as in e-commerce companies, food delivery & shopping apps, tourism websites, social networking apps, and others are expected to supplement the growth of the global location-based services market.
The leading players profiled in the report include Cisco Systems, Inc., Google Inc., Alcatel-Lucent SA, AT&T Inc., International Business Machines Corporation, Ltd., Qualcomm Inc., Microsoft Corporation, Oracle Corporation, Apple, Inc., and Bharti Airtel, LTD.
Segment Overview
The global location-based services market is segmented into components, applications, technologies, end users, and regions. The components of location-based services market are segmented into hardware, software, and services. The services are subsegmented into consulting services, managed services, system integration services, and others services. The applications of location based services are segmented into location-based advertising, business intelligence & analytics, social networking, and entertainment (location-based gaming and augmented reality), mapping & navigation, local search & information, and others. On the basis of technology, the market is segmented into GPS, assisted GPS, enhanced GPS, enhanced observed time difference, observed time difference, cell ID, Wi-Fi, and others. The end users of the market are segmented into media & entertainment, retail, transportation, government & defense, healthcare, and others. The market is analyzed based on four regions, namely North America, Europe, Asia-Pacific, and LAMEA.
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The above graph analyzes the growth potential of the global location-based services market based on end user such as government & defense, retail, transportation, healthcare, media & entertainment, and others. The analysis presented in this section elaborates the attractiveness of each end user segment to identify the lucrative sectors for investment. Presently, location-based services are widely adoption in the media & entertainment, healthcare, and others sectors, owing to their features such as check-in facilities, security & surveillance in hospitals, energy management, and mapping facilities in college campuses.
Location-based services are widely used in the government sector for various applications including land mapping, GIS (geospatial information services) updates, urban development, and public safety. Multispectral images and navigation maps obtained by satellites are used by defense and government organizations for disaster management and damage assessment.
KEY BENEFITS
- This report provides an in-depth analysis of the global location-based services industry to identify the potential investment pockets.
- It outlines the current trends and future scenario of the location-based services market size for the period of 2016 to 2020 to understand the prevailing opportunities and investment pockets.
- The key drivers, restraints, and opportunities along with their detailed impact analyses have been elucidated.
- Porter’s Five Forces model analysis illustrates the impact of factors such as threat of new entrants, threat of substitutes, strength of the buyers, and strength of suppliers on the market growth.
- Value chain analysis provides a clear understanding on the roles of stakeholders involved in the value chain.
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KEY MARKET SEGMENTS
The location-based services market is segmented on the basis of component, technology, application, end user, and geography.
Location-Based Services Market, by Component
- Hardware
- Software
- Services
- Consulting Services
- Managed Services
- System Integration Services
- Others (Deployment, Application, and Maintenance Services)
Location-Based Services Market, by Technology
- Assisted GPS (A-GPS)
- GPS
- Enhanced GPS (E-GPS)
- Enhanced Observed Time Difference (E-OTD)
- Observed Time Difference (OTD)
- Cell ID
- Wi-Fi
- Others (Bluetooth, Enhanced cell ID, and Geofencing)
Location-Based Services Market, by Application
- Location-based Advertising
- Business Intelligence & Analytics
- Social Networking & Entertainment
- Mapping & Navigation
- Local Search & Information
- Others (Disaster Management, and Emergency Support)
Location-Based Services Market, by End User
- Transportation
- Media & Entertainment
- Retail
- Healthcare
- Government & Defense
- Others (Education, BFSI, and Oil & Gas)
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