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bySophie McAdam | True Activist.
In the small town of Todmorden in the north of England, fresh organic produce is growing everywhere. There are sweet-smelling herbs at the railway station, vegetables sprouting in the public car park, and an apothecary garden next to the local Health Center.
This is the Incredible Edible movement, a grassroots campaign to provide healthy fresh food to the whole community, while promoting local produce and educating people on the joys of cultivating veggies.
Incredible Edible co-founder Pam Warhurst explained how she and her friends sat around a kitchen table six years ago, brainstorming ways to make positive change in the world.
They began with a simple question: Can we find a unifying language that cuts across age, income and culture, that will help people themselves find a new way of living? Then came the thunderbolt. Food is a basic human need, but fresh, healthy organic food is a basic human right. “None of this is rocket science, but it is inclusive,” Pam says. Ultimately, this is a movement for everyone. We say, ´if you eat, you´re in.´