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‘Gun TV’ Aims to Sell Weapons in Your Home
(Sean / (CC BY-ND 2.0))
In 2016, a new shopping channel will sell firearms, ammunition, hunting jackets and concealed-carry holsters in the households of a nation where 30,000 people die in shootings every year.
Gun TV co-founder Valerie Castle declined to provide reporters details about investors or business targets. Customers will pick up their orders at the nearest federally licensed gun retailer, where legally-required background checks and paperwork will be completed.
The Guardian reports:
Like established channels such as QVC and Home Shopping Network, Gun TV will feature personable experts explaining and demonstrating the channel’s wares. If viewers see a weapon at a price they like, they can just click online, or pick up the phone and dial a toll-free number. […]
“We saw an opportunity in filling a need, not creating one,” Valerie Castle, one of the co-founders of the channel, told the Guardian. “The vast majority of people who own and use guns in this country, whether it’s home protection, recreation or hunting, are responsible. […]
Gun TV will broadcast from 1am to 7am ET, seven nights a week, with the aim of building to 12 hours a day in the first year and soon after to 24 hours a day, seven days a week, Castle said.
The channel’s logo shows a bullet whizzing through the words Gun TV, which are depicted in shining silver. The tagline: “Live shopping. Fully loaded.” […]
“If you’re just flicking through the TV channels and you come across this, it could put the idea into your head of owning a gun,” [Laura Cutilletta, senior staff attorney at the San Francisco-based Law Center to Prevent Gun Violence] said. “They’re going to put guns in enticing settings. It will make them very appealing, and that’s a big concern for us – we believe it will increase demand and generate new customers.”
Read more here.
—Posted by Alexander Reed Kelly.
Related Entries
- December 3, 2015 How the NRA Is Harming American Security: Mass Shootings as Serial Terrorism
- November 23, 2015 Guns N’ Refugees
Source: http://www.truthdig.com/eartotheground/item/gun_tv_aims_to_sell_weapons_in_your_home_20151203/
