| Story Views | |
| Now: | |
| Last Hour: | |
| Last 24 Hours: | |
| Total: | |
Italian Anti-HIV Campaign Uses Toilet Paper With QR Codes
In SoMeIT (Social Media Information Technology), we are fully dedicated to satisfying all of your web needs, integrating your business to social networks.
Toilet paper has been used to print your tweets and as a vehicle for ads and coupons, so why not HIV education?
Italian HIV awareness charity Sieropositivo is giving the idea a spin with a campaign in women’s rooms at trendy clubs in Rome and Milan. Women who visit those lavatories will encounter toilet paper rolls printed with the question, “When you use a public restroom do you fear diseases? What about when you have sex?” To further explore the topic, there’s a QR code leading to this #ToiletThink site. Critics of QR codes — of which there are many — may remark that the technology has found its true home.
source: http://feeds.mashable.com/~r/Mashable/~3/yUhf70uBaXY/
2013-03-15 08:19:01
Source: http://someit.com/2013/03/15/italian-anti-hiv-campaign-uses/
Source:
