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Personalized Mobile Marketing Produces Revenues, Loyalty #adobesummit … – CMSWire

Wednesday, March 6, 2013 14:21
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Personalized Mobile Marketing Produces Revenues, Loyalty #adobesummit
CMSWire
Mobile technology is a great “release valve” for what Vibes CEO and Mobile Marketing Association Chairman Jack Philbin described as the “balloon” of Big Data during the session “The New Mobile Playbook – Turning Big Data into Big Dollars,” at the Adobe



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