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Blog Monetization Tactics You Want To Consider
Blogging is nowadays a very interesting activity for those that want to have an online presence. This is mainly because of the huge earning potential that appears. Running a successful blog automatically means that you could have a really good online income that is managed from the comfort of your own home.
The problem with blogging is that it does take time. You need to learn a lot about how to start a blog and make money. To make matters even more difficult, you have to also learn about promotion and marketing. We will just talk about monetization now but we have to highlight the fact that you also want to think about the other aspects mentioned.
There are literally hundreds of thousands of people that currently try to profit from the blogs that they have. Just some of them are going to succeed. Most will just give up because of the fact that they do not manage to make as much as they want. In the event that you want to be featured on the success list, you have to choose great monetization options. Those that are highlighted below are some of the best that you can consider.
Using Advertising Programs
At the moment, this is the option that is the best for most blogs out there. It is highly popular and widely used, thus bringing in a huge variety that can be seen as highly beneficial for absolutely all people that run blogs with a lot of traffic.
No matter how you promote your blogs from guest posting to pay per click, once visitors reach your site, you want to monetize that traffic. This can be a little difficult since finding people that would directly buy ads on your site is tough. That is especially the case when the blog is not strictly niched or does not have too much traffic. The problem is solved with advertising programs.
The system is quite simple. You add a code to your site and when visitors land on your page, an ad will be shown based on different factors. The most popular advertising program of this type is definitely Google AdSense. However, other options do exist such as Kontera, Chitika, Burst Media, and Infolinks, although they utilize a Pay-Per-Click system.
Using Affiliate Marketing
This is truly wonderful opportunity in the event that you do not have much time to dedicate towards work done on the blog. Many companies are selling programs through an affiliate program. You use it to promote their services and products. Whenever a sale is made on your blog, a commission is generated.
The most popular of the affiliate marketing programs that bloggers use is Amazon’s. It offers a commission of around 8.5% for various products like movies, music, books and electronics. You can also consider ClickBank, which offers a huge commission that goes as high as 50%.
Remember that you want to always consider promoting products that are related to what you blog about as possible. For instance, if you talk about marketing, selling marketing books or online marketing tools is what would convert really well.
Directly Sale Ads
If this is the option that you choose, just as the name implies, you sell advertising space directly to advertisers that are interested in promoting services or products on your pages. An advertiser would pay the owner of a blog in order to feature the ad. Various payment arrangements can be discussed. In some cases the payment is based on cost per impression while in others a flat fee per month is discussed.
The advantage in this case is that you can actually combine ad selling with other monetization options. In order to increase conversion rates and gain SEO benefits many advertisers now want text ads. This is definitely something that you will appreciate as it offers multiple revenue streams.
Sell Your Services and Products
It is quite obvious that you can easily sell your own services through the blog but problems appear when referring to products. Many bloggers think that they cannot actually sell something as they do not have a product. That is not the case. You can even write an eBook and then sell it on your blog.
A blog stands out as a perfect platform that would highlight all the newly launched services and products. You can offer information about special offers, events and so on. Anything can be successful sold but you want to be sure that content will support promoting services and products. Niche blogs are recommended in this case with content that is strictly relevant for what is to be promoted.
Offering Paid Reviews
This is an option that many do not know anything about. The idea is to review a product and get paid for it. Your review would be published on the blog. Such a monetization option is wonderful since you make money and get content ideas for the blog, which is definitely something that some bloggers have difficulties with.
The only problem with the paid reviews is that visitors may not like that. Because of this, it is really important that a full disclosure is presented on the site. You want to basically tell your visitors that they read a paid product/service review.
Choose the Best Options For You
As you can see, there are various different monetization options that are available for blog owners. It is really important that you think about every single monetization option that is viable for your online presence. No matter what you choose, remember that it is vital that you are focused on getting a really good base for traffic. Readers have to be engaged so your content needs to be of the highest possible quality.
This is basically the only way in which you are going to be able to have the traffic that is needed to make a lot of money with your blog. We can say that you should first focus on offering the highest possible quality for your visitors. Then focus on monetization.
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