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2015 has been a good year for Mobile Payment’s with Apple and Samsung Pay launches and media campaigns, consumer’s are at least starting to try mobile payments. Over 341 millions shipments of smartphones were made worldwide according to International Data Corporation (IDC) Quarter 2 of 2015, and most of the growth was in emerging markets like Asia outside of Japan, and the Middle East and Africa. Western Europe, North America, and China are reaching mature growth patterns so trends in established markets aren’t nearly as high. Being as how
The worldwide smartphone market grew 13.0% year over year in 2015 Q2, with 341.5 million shipments, according to data from the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker. This growth is primarily due to gains experienced in emerging markets such as APEJ and MEA. This quarter’s shipments were slightly lower than forecast and IDC expects to see a noticeable slowdown in smartphone shipments in 2015 as China joins North America and Western Europe in a more mature growth pattern. Android dominated the market with an 82.8% share in 2015 Q2. Samsung reasserted its global leadership with a renewed focus on lower-cost smartphones.